Written by: Jean M. Cogdell
Yes, you do.
Not like those littering your car windshield at Target or dropped on your front porch every weekend.
No, this is something called an Author Information Sheet, AI for short.
And not only is it important, but apparently it’s kinda expected when you go to a book fair, expo or present your book to a library or bookstore.
Don’t tell me? You did! Guess as usual, I‘m the last to figure out these things. Sigh… Well, better late than never.
So what exactly is an Author Information Sheet?
It’s a pitch sheet for you and your book.
An AI sheet is a single sheet that introduces your book to the library, book fair, bookstore, or well, you get the picture.
On this one sheet of paper, the reader knows who you are, what you look like, where and how to contact you, the name of your book, when it was released, what the cover looks like, the genre, a brief description, the cost, where to order or buy it, and some glowing reviews.
The job of an AI is to get the attention of readers, hook them and then reel them in for the sale.
Sounds like a handy, hardworking little devil to have around. I might just print off a few and keep them in the car. Never know when an opportunity might come knocking.
Just because I’m a self-published author doesn’t mean I don’t want to look and act any less professional than an author published by one of the big houses. No laughing out there. I’m doing my best. And printing out a few AI sheets is a good step.
It’s a simple thing and it can speak volumes to someone who wants to know about your book. This sheet can tell them about the book, you, your website and where to find all three. Pretty cool and worth a little bit of time.
Click on the following link, to find download templates you can customize for your book. Like the scouts, always be prepared.
Okay, does anyone out there use an AI sheet? If so, do you have a better template?
Is this something you think would be useful?